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| Internet |
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Business
planning - What are the commercial objectives? |
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Site
concept and design |
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Site
layout, linking |
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Image
scanning, sizing and positioning |
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Copywriting |
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Coding,
tagging |
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Testing
and search engine submission |
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Host
selection, file transfer and publication |
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Site
promotion and maintenance |
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| Publicity |
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Research
and develop media lists |
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Research
and write release and feature story copy |
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Establish
and maintain media contacts |
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Distribution
of materials to selected media |
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Followup
and evaluation |
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| Literature |
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Concept
and design |
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Copywriting
and layout |
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Print
and Photographic supervision |
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| Market
Research |
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Qualitative
and Quantitative Research |
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Planning |
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Questionaire
Development |
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Focus
Group Moderation |
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Sample
Selection |
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Report
Writing |
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